cool japan 発掘!かっこいいニッポン


The airing date and time may be changed due to the news and sports broadcasting.


BS1 Sun. Aug. 27

BS1 Sun. Oct. 08

NHK WORLD Premium Mon. Aug. 28


Foreigners are surprised by and don’t understand why Japanese people like bugs. During summer vacation children run around fields collecting bugs, and expensive rhinoceros beetles and stag beetles being sold at department stores is unique to Japan. Bugs have deeply permeated Japanese culture and life from long ago. However, foreigners who see live rhinoceros beetles in the studio go into a panic! Will Japanese people’s love for bugs be accepted by foreigners?

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